We have some exciting news here at Gournay Consulting, and it has to do with AI!
All things AI are the rage lately, and we in the innovations department have been hard at work on creating amazing systems for everyone. I'm happy to announce the release of of our AI system, SynthoScript!
Our AI system can integrate directly into Salsify via their workflow tool, or you can use it directly on our always-advancing Innovations portal.
Currently, our system is capable of five different, distinct functionalities:
1) Content Creation - This one is by far our most advanced system, and also the most requested. This system, built with tons of fine-tuning around prompts, can generate product titles, descriptions, bullet points / features, and search/SEO keywords with just a little bit of assistive content. You can customize the tone of the content, customize the seasonality (think Christmas, Thanksgiving, or even more niche items like "the Kentucky Derby"), and more.
2) Brand Voice Training - Does your brand have it's own "voice"? That is, a tone that's specific to that brand? Let us train a custom model with your existing content to teach our system how your brand sounds, and then we can create content in that tone!
3) Content Conversion - Do you already have content that you like, but you need it to be more specific for a holiday or an event? Take your existing marketing content, specify the event/holiday you'd like your content to transform into, and watch as your content is converted!
4) Content Reduction/Increase - Do you have existing content, but a retailer endpoint is restrictive and requesting your content be way fewer characters? Or, do you need to take what you currently have and expand upon it? Take this tool, provide your content, and provide the length that you need the content to be, and watch as the system intelligently paraphrases or increased your content to the desired length.
5) Content Translation - Do you have endpoints or needs to have your content in a separate language? Using our AI tool, you can provide the data and the language that you need (currently 25 languages, more on the way), and let the system translate.
If you're interested in any of these systems, or all of them, contact us today here at Gournay Consulting and we'd be happy to help get you started in the world of AI for ecommerce!